Here’s a great way to combine two different marketing activities to get maximum bounce out of both.
Do a survey with your clients. Then make a video to talk about the results to the survey. You can publish that video on YouTube, send it out in an email newsletter, post it on your website, etc.
This shows that you’re an expert in your field and it provides video content that is proprietary, relevant, and eye-opening.
Stay tuned for the next blog post in this series for another great idea on generating video content.